Podcast

August 2025

Written by 

Dan O’Connor

Episode 6 - Video in Business is a powerful tool


In this podcast episode, Dan and Nick sit down to talk about videography within the B2B marketing space. They go into depth about why video is important, how you can convey your business’ personality to your audience, authenticity within your marketing, and much more.

TIMESTAMPS:
00:00 – Why use video in your marketing?
14:13 – Video planning
24:35 – B2C vs B2B video
29:37 – Video production technology

Dan O’Connor

Co-founder & Director

Dan is the connector and the problem solver. He loves tackling challenges and find solutions, whether it’s driving leads, unravelling complex mergers and acquisitions or improving communications. Dan loves likes nothing more than connecting the dots. Helping to transform businesses.

Read more from 
Dan O’Connor

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Fill in the form, drop us a line at info@transformcomms.co.uk, or call us on 01225 863846. Better yet, drop in to our converted barn and film studio near Bath and Bristol.

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