Our deep dive process revealed that Hilditch’s marketing was heavily weighted towards buyers, leaving vendors under-served. To drive sustainable growth, their marketing needed to balance both sides of the market.
By balancing the focus to include vendors, while continuing to nurture buyers and tailoring campaigns for different regions, we positioned Hilditch to further expand into European markets and drive its ecommerce presence.
We have a wonderful and truly collaborative relationship with the team at Transform. Their external insight into our business has been invaluable - providing objective feedback on our ideas and suggesting approaches we may not have considered ourselves. Since working together, our marketing programme has run consistently and delivered strong results. The programme they’ve built is purpose-led, strategically driven, and designed to flex with our business priorities.
Alex Willis
Managing Director – Hilditch Group
