Strategic marketing helps articulate your value to senior decision makers, build the trust required to drive commercial growth and position your business as an industry leader in the fast paced, highly technical and incredibly competitive semiconductor market.
In the semiconductor industry, credibility and technical expertise form the foundation of success. Whether you’re designing advanced chips, enabling next gen connectivity or scaling fabrication capabilities, growth depends on how effectively you communicate your expertise.
The Transform Report: Engineering Firms Reputation Index 2025 offers valuable benchmarks to help you understand how your firm measures up. We analysed the marketing practices of 16 engineering firms with a strong presence in the UK, operating across a variety of engineering disciplines. The report reveals the tactics of industry-leaders and delivers a clear, data-driven view of the strategies shaping the industry.
If you’re looking to optimise your marketing strategy and get ahead in a competitive market, you don’t want to miss the insights in this report. Download a copy to find out what other firms are doing well and where there are gaps in the market.
All data is anonymised, but if you’re curious about who’s who, drop us a line.
We begin every partnership with a bespoke strategy session to immerse ourselves in your business and understand your objectives, audience and ambitions. From there, we build a multi-channel marketing programme tailored to your goals.
We’ve worked with clients across a variety of competitive and fast paced sectors and understand what it takes to stand out. We’ve helped businesses translate complex product offerings and technical expertise into accessible marketing campaigns that showcase innovation and compel action.
With over two decades of B2B experience and the benefit of multi-sector experience, we understand how to bridge the gap between technical expertise and commercial growth.
Our tailored approach creates integrated marketing and communications campaigns that amplify your expertise, achieve your commercial goals and deliver measurable results.
Have questions about marketing for the renewable energy sector? Explore our FAQs to find answers to the most commonly asked questions and find out how we can help elevate your marketing strategy.
Why is a dedicated semiconductor marketing strategy important for growth?
A tailored semiconductor marketing strategy helps companies stand out in a highly technical, fast-moving industry. It translates complex innovations into clear value propositions for investors and procurement teams, driving awareness, engagement, and business growth attracting clients and top quality talent.
How are emerging technologies like AI and quantum computing reshaping the semiconductor industry?
AI-enhanced chips are revolutionising performance and efficiency across industries - from autonomous vehicles to cloud computing. The AI chip market is projected to grow 45% by 2030, with manufacturers using AI to optimise chip design and reduce costs. Meanwhile, quantum chips are opening doors to solving problems beyond the scope of classical computing, with quantum computing chips set to grow 30% by 2030. These trends demand semiconductor businesses to clearly communicate their innovation edge through strategic marketing.
How can semiconductor companies market sustainability in a resource-intensive industry?
With growing environmental scrutiny, effective ESG communications are vital for semiconductor firms. Manufacturing semiconductors consumes significant water and energy and produces hazardous waste. Abatement systems, which capture and neutralise harmful emissions, are key to reducing environmental impact. Strategic marketing helps businesses showcase sustainability investments and align with tightening global regulations – building trust with customers, investors, and regulators.
How do global political tensions impact semiconductor marketing and positioning?
Geopolitical tensions can affect supply chains, investment narratives, and long-term strategic planning. Marketing must acknowledge and adapt to these realities, especially when targeting global stakeholders. Clear communication about sourcing strategies, risk mitigation, and innovation roadmaps is essential for building resilience and reassuring customers and investors amid industry disruption.
