Our goal was to position Daniel Snell, CEO and Co-Founder of Arrival, as a thought leader on themes that are pressing for business leaders, namely profit, performance and growth. Through our research we identified podcasts as the right channel where Daniel’s expertise and insight would resonate with Arrival’s target audience.
We developed compelling topic synopses tailored to Daniel’s knowledge and experience covering AI’s impact on business, high-performance cultures, productivity optimisation and sustainable growth. From our outreach, Daniel secured six high-profile podcast appearances, including a two-part feature, achieving 600+ downloads and boosting visibility amongst the target audience of senior HR leaders and C-suite executives.
